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Increase Your Instagram Followers with These 6 Tips

Instagram followers are not only numbers. In fact, they are members of your virtual community.

If your Instagram presence isn’t as strong as you would like, then it probably is time to start learning how to improve your strategies to get more real (organic) followers on Instagram.

Having said that, your Instagram growth may help you boost traffic to your website, improve your sales, or even help you become the next trendsetting influencer.

If you’ve been curious to know how to get more followers on Instagram, look no further. In this article, we are discussing certain ways to get more Instagram followers. So, if you are looking to increase your Instagram audience this year, below are 6 proven tactics you can implement on your account.

Embrace Instagram Reels 

If you aren’t embracing Instagram Reels yet, you are probably missing out on a huge possibility to grow the number of your followers.

Reels or Instagram’s short-size, looped video feature continues to be one of the most efficient ways to get more followers on Instagram. Contrary to the rest of the Instagram experience, viewers in the Reels feed are delivered high-interest content from users they follow, as well as users they don’t follow. 

That means the Reels you make will easily reach a lot further than your follower list which can help you to boost your visibility and grow your followers.  

Build Your Profile in a Way That Ensures Strong First Impression

Having a well-thought-out Instagram feed that obviously demonstrates your niche is probably the main key when converting profile visitors into followers. Once a visitor lands on your profile page, you need them to immediately understand your Instagram account.

To create a firm aesthetic that endorses your brand, you should utilize a visual planning tool to curate your grid before you post content. Think of how your posts will look together collectively, and what feeling they give once a visitor lands on your Instagram page for the first time.

Build Your Profile

Have a Strong Hashtag Strategy

Instagram hashtags are one of the best tools or tactics for organic growth at your disposal, and you mustn’t overlook them. 

Using more hashtags gives you better results, as the reach rate increases by 11% (from 24% to 35%) as the number of hashtags grows from 1 to 30. To put things in perspective, if you have an account with 30K followers, that’s an extra 3.3K accounts reached per post. 

If you are looking for inspiration on which hashtags to use for your posts, you may use a hashtag suggestion tool. The tool offers 30 associated hashtags sorted by relevance that you can use for your post.

Host a Giveaway

If you want to increase the number of your followers fast, hosting an Instagram giveaway is one of the most efficient tactics. With the appropriate strategy, you may reach thousands of potential new followers, while at the same time developing an enhanced sense of community around your brand.

Ensure you establish clear admission conditions that support your growth goals, like tagging a friend in the comment section, sharing via Instagram Story, and following your profile. In addition, bear in mind that Instagram giveaways are extremely beneficial if hosted in partnership with another brand or influencer that matches your target audience.

Partner with Influencers & Brands 

Partnering with like-minded brands or influencers is a major win-win. You will benefit from the alliance and get access to a new pool of potential followers. Plus, these kinds of collaborations won’t have to break the bank, since the most effective ones are straightforward and mutually beneficial

Therefore, you won’t really have to work with supersize influencers to make your mark. Micro- or nano-influencers usually have better engagement rates than macro-influencers, and generally have a lower rate for sponsored posts. 

Anyway, you will need to work with more than one micro- or nano-influencer to reach the same audience as if working with a macro-influencer. So, the right tactic will depend on your goals and budget.  

Promote Your Instagram Profile on Different Channels

If you’re looking for additional ways to increase your Instagram following, promoting your Instagram profile on other platforms is the right place to start.

For example, TikTok is a great platform for promoting your Instagram account. One of the first things you should do to ensure Instagram traffic is to connect your Instagram account with your TikTok.

Afterward, you can create a couple of TikTok videos that will encourage viewers to click through to your Instagram account. If you’re not using TikTok as part of your marketing strategy, you can direct audiences to your Instagram through your email newsletter, website, podcast, and other social media platforms.

Final Words

Growing your Instagram profile might seem like a difficult task. However, if you implement the right techniques and tactics, and follow the latest trends, you will definitely get more Instagram followers in no time.

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